Am kicking off some independent research and consulting topics, which will be covered under the banner of Data Protection Matters, starting July 2025.
Here is an archive of my blogs and articles related to Data Protection.
Retention is the new growth, especially if you’re an MSP selling BaaS or DRaaS. DPM’s latest research shows just how sticky Data Protection relationships really are, and the two things that actually make a customer walk (or stay).
How many backup products does your org actually run? Only 7% of orgs run a single backup and recovery stack; the avg org runs 2.8 data protection solutions. It’s not because IT teams enjoy tool sprawl; it’s because most need to supplement their primary solution to cover the breadth of their IT, especially due to…
502 BC/DR leaders told DPM that their orgs average 3.4 tiers of IT workloads to recover in a crisis — here are the two things most of them forgot to count.
The difference between ‘okay’ marketing content and ‘great’ thought leadership assets determines whether you’ll build credibility … replenish your Q1 pipeline … or enable differentiated conversations for your sellers. The key often comes down to the quality of the research that fueled it. We’ll design your survey, develop the analysis, and equip not just your…
Are you thinking about Q1 SKO’s? We are. If you want to rebuild Q1 pipeline or fuel new narratives through Thought Leadership for a February SKO, then work backwards and the math gets uncomfortable really fast; content creation in December … narratives and GTM strategy in October … data alignment in September … and here…
Can you rebuild the house, or just recover the furniture? Assume you discovered a breach, stood up a clean room, and were ready to restore … and then realized your cloud tenant itself is wrecked. Where does the data even go? Most data protection technologies still think server-by-server and most BC/DR planners underestimate what it…